JOUR 435
Message Development
Professor Guth
will teach this course in Summer 2011 (June 7 - July 29)
9:10 - 11:40 a.m. Tuesdays and Thursdays
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This is the second level writing class in the Strategic
Communications track. This course promotes understanding of the
content,
format, organization and effectiveness of standard strategic
communications
messages. It is designed to improve the quality of each student's
writing, as well as strengthen each student's critical and creative
thinking
abilities. It is also an opportunity for each student to begin
building
a professional portfolio. This course is beneficial regardless of
your chosen career path (advertising, public relations, or media sales
and management).
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Selected Topics
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KU Blackboard log-in
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Dole Media Lab Reservations Instructions: Room
Equipment Lab Rules
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last updated June 13, 2011