Communication Research

Asking Questions, Finding Answers

Joann Keyton, Ph.D.

University of Kansas

Chapter 15

Qualitative Methods of Data Collection

Want to Learn More about Ethnography?

The Center for Ethnography of Everyday Life at the University of Michigan hosts a Web site that catalogs their ethnographic research projects, describes their research opportunities, and announces events sponsored by the center.

Professor Michael Genzuk, University of Southern California, provides a short overview of ethnography.

The Ethnography Division of the National Communication Association posts interesting links (I especially recommend the publications link).

Want to Read an Ethnography?

The website of the Ethnography Division of the National Communication Association archives lists of books, book chapters, and journal articles.

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