Communication Research
Asking
Questions, Finding Answers
Joann Keyton, Ph.D.
Chapter 6
Measurement
Ready to Review?
This website, from
Learning More About
Validity and Reliability
On the surface, validity and reliability are simple concepts.
Designing and conducting a research study and dealing directly with issues of
validity and reliability are probably the best methods for understanding them.
In the meantime, check out these two URLs. They are sites developed by William Trochim, Professor of Policy Analysis and Management at
Dr. Dennis Gilbride, University of Syracuse
Reliability Between
Coders
Check out this website on Cohen’s Kappa:
John Uebersax’s website on Kappa—very detailed
Back to Web listings by chapter